Channel Cross-Functional Manager, Marcom

Apple

Sunnyvale, CA · Onsite · Full Time

Posted

Job description

Marcom is the creatively-led global team that oversees Apple's consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences. The Channel team within Apple's Worldwide Marketing Communications group is responsible for developing go-to-market strategies that deliver against both marketing strategies and channel commercial objectives. The team leads the upfront strategy and alignment and provides ongoing cross-functional oversight and coordination of Apple's marketing efforts in Channel. Description The Channel Cross-functional Manager is a key connector across teams both within and outside of Marcom, and will influence and lead many key channel global comms initiatives including New Product Introductions (NPI), always-on comms, and geo-led comms initiatives. This role champions and advocates for channel work, integrates teams across the company, works to evolve our creative approach and processes while ensuring that work is delivered flawlessly in accordance with Apple high standards. Responsibilities: Represent Channel and serve as an integrator for the work, understand the goals of Channel within Marcom and advocate across the company. Proactively partner with all Marcom teams, product marketing and sales teams to build deep relationships that will educate teams on the channel landscape and significance of channel initiatives as well as ensure ongoing alignment of deliverables from brief to execution. Define the Channel Roadmap and Strategy. Synthesize inputs and facilitate alignment on briefs, strategies and other Marcom creative deliverables. Be responsible and accountable for developing strategic project plans, inputting to the channel roadmap and prioritizing efforts. Ensure work is tracked, flawless, and on-time. Provide oversight throughout the creative process to ensure ongoing alignment of deliverables with brief and on-time delivery. Own day-to-day responsibilities which include status documents, Plan of Records, meeting invites and deliverable trackers to ensure detailed and timely project delivery. Seek insights and evolve the work. Pa…

Apply for this job