Community Engagement Lead (BrightLife Kids - SF Bay Area)

Job description

Welcome to Brightline ! We are searching for a Community Engagement Lead to join our BrightLife Kids team and drive outreach across the entire San Francisco Bay Area . You have the exciting opportunity to be a critical part in advancing the mission of the partnership with Brightline and the Children and Youth Behavioral Initiative (CYBHI) . The State of California selected Brightline — out of more than 450 vendors — to provide free virtual behavioral health services to families with children ages 0–12. This program, BrightLife Kids , launched January 1, 2024, and offers a modern, easy-to-use digital experience with live coaching, personalized resources, parent peer communities, and local referrals — all at no cost to families or the community. As a Community Engagement Lead, you will be driving the adoption of BrightLife Kids across complex community ecosystems. This is a high-autonomy role designed for a professional who thrives on building high-level partnerships and influencing public health strategy. You won't just execute an established plan; you will proactively identify opportunities, contribute to program design, and serve as a primary thought partner to senior external stakeholders. You will also spend time out in the field, interacting directly with families and communities looking for behavioral health support. Explore our impact: Website: brightlife.kids/ca Instagram: @brightlifekids LinkedIn: linkedin.com/showcase/brightlife-kids/ Responsibilities: Strategic Marketing and Partnership Strategy: Develop comprehensive outreach and marketing strategies tailored to the specific demographics, cultures, and ethnicities of the target county. Create a partnership strategy that fosters mutual referrals, positioning BrightLife Kids as a valuable resource within the community. Build and nurture long-term relationships with senior external partners, including county health officials, school district leadership, and executive directors of major community-based organizations Operate with significant autonomy, managing a regional portfolio and presenting comprehensive updates and strategic recommendations at key milestones. Community Outreach and Engagement/Health Education/Health Promotion: Develop and adapt outreach and marketing strategies that span diverse and complex ecosystems, ensuring programs resonate across multiple stakeholder types Proactively iden…