Global Products and Partnerships Director

Job description

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . Role Summary and Impact This role is within The Goat Agency , a leading brand within WPP Media, where you will be instrumental in helping global brands harness the power of social and creator-led content to deliver measurable impact. Recognised as a global leader in the space, we deliver award-winning campaigns in more than 70 countries. With over 650 social natives worldwide, we create ambitious influencer programmes from tactical activations to long-term partnerships, designed to drive awareness, engagement and conversions across the full marketing funnel. Role Overview: You will sit between product, partnerships and client teams. Your focus will be to package and scale Goat's influencer and social offerings for the UK market, and to build the partner ecosystem that powers them. If you enjoy turning business challenges into product innovations, building strategic partnerships and helping sales and client teams win, this role is for you. Key Responsibilities: Product and Offering Development Own the UK product roadmap for influencer and social offerings, focused on facilitation, launch and ongoing impact. Work with the Head of Product to turn client needs, sales feedback and market insights into clear product packages and services. Define and update commercial positioning and packaging for key offerings. Create product one-pagers, playbooks and sales enablement materials. Work with Client Solutions, Strategy, Operations and Data to make sure offerings are deliverable, scalable and profitable. Partnerships Management Identify and prioritize key partners in-market. Examples include social platforms, creator and affiliate tools, measurement providers, data partners and talent networks. Manage partner relationships to se…