Head of Marketing B2B Food Ingredients Distribution
GFIC
London · Remote · Full Time
Posted
Job description
About Our Client Our client is a leading international ingredients distributor connecting customers and suppliers across multiple markets. Products are valued added Ingredients from leading suppliers. As the organisation continues to expand its international footprint, it is seeking a commercially driven and strategically minded Head of Marketing to strengthen market positioning, accelerate business development initiatives, and elevate the company's brand globally. This is a highly visible leadership role combining strategic marketing, brand management, business development support, supplier engagement, and customer experience across multiple international markets. The Opportunity As Head of Marketing , you will own and drive the global marketing agenda. Working closely with commercial leaders, local country organisations, suppliers, and external partners, you will identify opportunities, develop compelling value propositions, and execute impactful marketing programmes that strengthen customer and supplier engagement. You will play a key role in shaping the company's market positioning, accelerating category business development, and building a consistent international brand that supports ambitious expansion plans. Key Responsibilities Strategic Marketing & Business Development Develop and execute the international marketing strategy aligned with commercial and business development objectives. Lead category business development initiatives across business units and markets, leveraging synergies throughout the organisation. Identify market trends, customer needs, competitive developments, and emerging business opportunities. Translate market intelligence into actionable business development initiatives and commercial programmes. Partner closely with sales and business development teams to drive customer acquisition and market penetration. Develop compelling value propositions, sales tools, customer presentations, and marketing collateral. Establish, share, and implement best-practice marketing approaches across countries and business platforms. Supplier Marketing & Strategic Partnerships Build and execute joint marketing programmes with strategic supplier partners. Develop supplier branding, communication concepts, and co-marketing initiatives. Strengthen supplier relationships through impactful marketing activation and category development support. Brand Le…