Paid Search Manager (B2B)

Job description

The Role We're seeking a Paid Search Manager to support strategy and execution across enterprise and mid-market accounts within Wpromote 's growing B2B practice. This individual contributor (IC) role will partner with senior team members to drive performance through thoughtful campaign management, optimization, and cross-functional collaboration. The ideal candidate has experience managing paid search campaigns within an agency environment and enjoys balancing strategic thinking with hands-on execution. You'll help manage search initiatives across multiple campaigns, products, and audiences while partnering with Client Strategy, Analytics, Creative, and other channel teams to deliver measurable business outcomes. You Will Be Serving as a trusted strategic partner to enterprise B2B clients by leading paid search strategy, performance optimization, and ongoing business planning across complex performance marketing programs Owning both strategy and execution by developing campaign architecture, optimization plans, testing roadmaps, and operational improvements that drive measurable business results Managing sophisticated paid search account structures across Google Ads, Microsoft Ads, SA360, and other relevant paid search platforms Driving strategic planning, forecasting, budget management, testing initiatives, and performance optimization aligned with client business goals Translating campaign performance and business insights into clear, actionable recommendations for client stakeholders Partnering closely with Client Strategy, Analytics, Creative, SEO, and other channel teams to develop integrated marketing strategies Identifying opportunities for automation, operational efficiencies, audience expansion, and performance innovation across client programs Maintaining strong campaign health through proactive monitoring, QA processes, and optimization best practices Participating in client meetings, performance reviews, and presentations while building strong client relationships Staying current on search platform updates, AI-driven search innovations, automation capabilities, and industry best practices You Must Have 1.5-3 years of experience managing paid search campaigns within an agency environment Experience supporting B2B paid search programs across enterprise or mid-market clients preferred Experience managing campaigns across Google Ads and Microsoft Ad…