Performance Marketing Lead

Job description

This isn’t your regular job. Almedia is a place where those who want to push harder can accelerate their careers faster than anywhere else. We’re aiming to become Germany’s second bootstrapped unicorn. Almedia is already Europe’s #3 fastest-growing company in 2025 (FT1000). We are building the future of marketing by rewarding our community of over 70 million users for engaging with our advertisers’ products. We are offering a new way to acquire users for the biggest companies in the world. This isn’t your regular job. Almedia is a place where those who want to push harder can accelerate their careers faster than anywhere else. We’re aiming to become Germany’s second bootstrapped unicorn. Almedia is already Europe’s #3 fastest-growing company in 2025 (FT1000). We are building the future of marketing by rewarding our community of over 60 million users for engaging with our advertisers’ products. We are offering a new way to acquire users for the biggest companies in the world. Performance Marketing Lead Salary range: €80 000 - 120 000 /annum We’re looking for a Performance Marketing Lead to take full strategic ownership of scaling Almedia's user acquisition to the next level. This pivotal role demands a visionary leader with a proven track record of managing and optimizing large-scale performance marketing operations across diverse channels. You will be directly accountable for aggressive growth targets and multi-million dollar budgets, instrumental in maximizing our overall market footprint and driving significant daily ad spend across Meta, Google, TikTok , and beyond. What You'll Do 🎯 Develop & Own Growth Strategy: Design and execute the overarching performance marketing strategy to achieve ambitious daily ad spend goals (targeting $100k+ USD/day ), continually optimizing for User Acquisition (UA) and Lifetime Value (LTV). Lead Multi-Channel Execution: Direct high-budget UA campaigns across a diverse portfolio including Paid Social (Meta, TikTok) and Google Ads (Search, Display, App Campaigns, YouTube) , ensuring a balanced and high-performing channel mix. Strategic Budget Allocation: Manage multi-million dollar budgets with full autonomy. You will make data-driven decisions to shift spend toward high-performers and pause underperforming initiatives to ensure optimal ROI and maximum scale. Identify & Launch New Channels: Proactively research, test, and le…