Product Marketing Manager

Job description

Start date: Immediate The Role We are looking for a Product Marketing Manager (PMM) who will own product marketing responsibilities for a given technology domain. You will share responsibility with Product Managers (PM) to ensure users derive maximum value from our technology. This includes collaborating closely with Product Managers and Product Analysts on upcoming initiatives, from pre-beta through to post-release. You will own release planning, including communications, educational content creation, sales enablement, and post-release feedback collection. You will create excitement and awareness for upcoming features within your relevant user base and obsessively drive your features’ contribution to AlphaSights’ overall success. This team sits within our product organisation and the role reports to a Lead Product Marketing Manager. What You Will Do Build Product Domain Expertise : Work closely within specific product areas to gain an in-depth understanding of their objectives, challenges, opportunities, and user base, acting as a constant bridge between the Product team and its stakeholders. You will become an expert in your domain area and field questions about technical functionality, while also being able to clearly articulate the business impact of upcoming changes. Go-to-Market Planning and Leadership : Spearhead the design and execution of product launch strategies, working in tandem with your product teams to ensure a cohesive and impactful introduction of new products. You’ll ensure a seamless transition from product development to launch and adoption, using learnings from previous releases to inform the strategy and communications for upcoming ones. User Education : Develop and execute user education plans, including digital walkthroughs, live demos, and written resources. Create content and training for relevant upskilling. Cross-functional Collaboration : Collaborate with teams both within and outside the technology team and be viewed as an authoritative figure for communicating product functionality and defining release strategies. User Feedback Collection and Synthesis : Implement structured processes for collecting, analyzing, and acting on user feedback to inform product iterations and enhancements. Work effectively with Product Managers to ensure product development is closely aligned with user needs and experiences. Ongoing Adoption Strat…